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Wednesday, 16 July 2008  |  Admin

The Gift Card Centre Ltd.

Today announced the launch of its online gift card shopping portal

For the first time, UK consumers can shop for stored value gift cards (the new electronic cards replacing old paper gift vouchers) from the UK's favourite retailers all in one convenient location.

"Shoppers will love the convenience and fun of shopping for the perfect present at," said Keith Brand, Director of Marketing for The Gift Card Centre Ltd. "Instead of running up and down the high street in a desperate and time-consuming hunt for the perfect gift, now all they need to do is visit our website, choose a great gift card or two, and the amount they want to give, and that's it, they're done. And the gift recipient gets exactly what he or she wanted - a gift card, not another ugly jumper!"

Merchants featured at include Debenhams, iTunes, Laura Ashley, B&Q, Argos, Comet, Habitat, New Look, Rugby Football Union, Spafinder, Buy-a-Gift, Claire's, Homebase, Prepaid Debit, VUE Cinemas, the Arcadia Group, Burton, Dorothy Perkins, Evans, Miss Selfridge, Outfit, Wallis, and WHSmith, with more cards anticipated to join the scheme by Christmas.

"The ever-so-busy UK consumer is embracing the web as their favorite place to shop, with £42bn or 10% of all UK retail sales now coming online, according to a recent IMRG report," continued Brand. "In addition, the UK shopper is increasingly turning to stored value gift cards instead of their paper-based gift voucher predecessors, with over £1bn spent on gift cards in 2007 according to the UK Voucher Association." 

"It's our goal to make gift giving as fun and convenient as possible. And in the end, nothing is more important to the gift-giver than giving the perfect gift. Gift cards are the perfect present every time, and the ability to buy them online with the click of a mouse is the perfect solution," concluded Brand.
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